Still Life Spirits- Revitalising Casperrin Gin

Still Life Spirits, the team behind Casperrin Gin, sought to stand out in Australia’s rapidly growing spirits industry, where competition is fierce. By leveraging brand and pricing strategy expertise, I helped them define their market position through in-depth competitor analysis, industry feedback, and targeted pricing. The result? A comprehensive strategy, validated by expert insights, that empowers Casperrin Gin to confidently enter the market. With a clear direction, they’re poised for growth and ready to capture the attention of gin lovers nationwide.