How I Developed a Strategic Plan for a Major Food and Wine Event to 2030

A strong legacy can carry an organisation a long way, but without a strategic plan it is difficult to know if today’s choices will still serve in five years’ time.

This case study shares how I worked with the board of the Grampians Grape Escape to co-create a vision to 2030, align governance, and build a resilient roadmap that balances ambition with practical delivery.