Download the Major Events Readiness Audit

Thanks for joining my session on how hospitality venues can better leverage major events.

This practical audit is designed to help hospitality venues improve discoverability, customer conversion and profitability during major event periods.

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Growth Insights, Resource

How Hospitality Venues Can Capitalise on Melbourne’s Major Events

Growth Insights, Resource

I’ve worked on every side of this equation, from marketing hatted restaurants in the Melbourne CBD, to delivering major events, to working inside the tourism system at Visit Victoria. One thing is clear. The venues that benefit from major events are not lucky. They are deliberate.

This guide shares what I have seen work, with practical, honest tips on how to turn major events into real bookings and revenue.